It’s almost summer! So you know what that means - it's time to start doing some summer game planning & goal setting.
While we might not be able to rely on the normal summer activities this year, there is still so much you can do to grow your music career & make money. As a holistic music career coach, here are my top 3 recommendations to start with. NUMBER ONE: Gigging When the corona virus outbreak first hit the US in Mid-March, gigs started rapidly being cancelled, venues closed. We had no clue when things were going to be back to normal - maybe just two weeks? So, going live on IG or Facebook in the interim became the norm. Now, today, we’re talking about planning for a MONEY MAKING summer, so I want to start by saying: It's time to re-think your strategy, because going live on IG isn’t one that goes to make you money. Going live is a great strategy for free content and to engage your fanbase, but not the most lucrative path you can take. Here are some alternate options you can start to implement, and remember if you DO go live to at least include a Tip Jar or your PayPal/Venmo situation.
NUMBER TWO: Songwriting & Pitching Songs In the songwriting groove while quarantined? Turn this into a money making activity! Here’s a few different ways to get paid for your songs & practice your skills:
NUMBER THREE: Creating & Selling Merch Now's a great time to put bundles together, because you're home and able to ship them out! If you have merch, bundle it up, offer fun deals and discounts, and have a great way for your fans to proudly rep your stuff. If you don't have merch, it's a great time to make some. Here’s a great way to get started & create merch that your fans are obsessed with:
>> one of my favorite merch resources is @merch_cat Whatever you choose to try this summer...CHARGE YOUR WORTH. And to help you plan out the money making and feel SUPER confident with your finances, check out the Musicians Make More Money Tracker & Planner, a tool crafted specifically for musician’s to double their income with music. Use code WCM for 50% off (Discount ends 6/16 ). Written by Katie Zaccardi : Katie Zaccardi is the holistic music career coach for women in music. Through her work in both music (as a songwriter, artist, & music industry professional) and wellness (as a certified yoga instructor), along with her own experience with a generalized anxiety disorder, Katie discovered the urgent need for conversation surrounding mental health and self care within the music industry. Realizing the music industry’s demand for honest discussion on such topics as mental and physical wellbeing, Katie established Out to Be. Out to Be advocates a balanced path to personal and professional success that is grounded in wellness & mindset. At its core is the idea that what you set out to do, you turn out to be; that no matter where you begin, you make your own way to the most authentic you. The Out to Be Podcast invites listeners to engage with insightful dialogue on all things wellness and their relation to working in music. Through the Out to Be Coaching platform, Katie supports artists and professionals in creating a sustainable music career with a personalized approach by integrating strategy, wellness, and mindset.
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